Marketing, Or the More Things Change, The More they Stay the Same

There was a time when selling a book meant huge investments in advertising by the publisher and for the author a long period of appearances on a tour to as many bookstores as would take them. Now, with the growth of the internet, advertising dollars are quickly and thinly spread. It is up to the author to make contact with fans, in much the same way we used to make contact in person.

So, as the title says, the more things change, the more they stay the same.

I know my last post was about a blog tour, and this one is too. I’ll actually be on tour for a month, visiting many sites that reach out to readers about romance, sci-fi, paranormal romance, and erotic romance. In other words, I’ll be ‘meeting’ people interested in what I write. This may sound simple, but finding those particular readers is now the hardest thing for a genre specific author to do.

Below is the tour I’ll be participating in next week. I’ll be talking a lot about what was behind my second book of the Confederacy Treaty series with Carina, The Naked Truth. I hope you will come and visit some of the sites – there will be chances to win a copy of the book and opportunities to learn more about the series.

Lilly

www.lillycain.com

June 8 – 15 – Shameless Summer Giveaway Hop

http://shewolfreads.com/2012/06/08/shameless-summer-giveaway-hop/

June 11 Guest post

Doctor’s Notes 

http://doctorsnotes-shy.blogspot.com

June 11 Promo

~Margaret @ The Book Hoard

http://www.thebookhoard.com

June 12 Review Book 1 and 2

Smitten withReading

http://smittenwithreading.blogspot.com/

June 12 Review

Books, Books, and More Books

http://dream-reader-dreamer2229.blogspot.com/

June 13 Guest blog

Redefining Perfect – 

http://redefiningperfect.com

June 15 Interview

www.shewolfreads.com

June 17 Guest blog and review

Ex Libris – 

www.stella-exlibris.com

June 17 Review

Faerotic Prose ~ 

http://faeroticprose.blogspot.com

June 18

Review books 1 and 2

http://thebooknympho.blogspot.com/

June 18 Guest blog

Waiting on Sunday to Drown  

http://engelsigh.blogspot.com

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